The FairWild journey is one that spans nearly two decades, combining conservation expertise with private sector guidance and market transformation ….



In the beginning

The FairWild Foundation evolved from two separate initiatives working within the context of wild plants trade. One focused on the ecological considerations, the other on social and economical aspects ...


ecological aspects …

In order to ensure sustainability in the wild collection system the International Standard for Sustainable Wild Collection of Medicinal and Aromatic Plants (ISSC-MAP) was developed between 2001 and 2006.

It defines guidelines and provides tools to collectors, producers and decision makers for the planning and implementation of a sustainable resource management system based on the Good Agricultural and Collection Practices guidelines.


social and fair trade …

Accountability and Fair Trade are important indicators when choosing business partners. Although there were and are a number of approaches and label schemes available, these are not adequately appropriate for most wild-collected products.

The FairWild Standard version 1.0, first published in 2006, was developed based on Fair Trade principles and International Labour Organisation (ILO) Standards. It was intended for implementation jointly with other organic or ecological standards, to ensure a sustainable approach to production.


2008: FairWild is born

The FairWild Foundation was registered under Swiss Law on 16 May 2008, with the aim to promote a sustainable, eco-friendly and socio-economic use of habitats all over the world.



FairWild Standard 2.0

The 2nd version of the FairWild Standard is published, combining all essential elements of the two original Standards covering ecological social and economic issues. It draws upon experiences and lessons learned through practical application of the Standard in the field.


The FairWild Foundation is governed by a dedicated team of experts united by the vision of a fair and sustainable future for wild plant resources and people.


The Board of Trustees is the governing body of the Foundation, responsible for ensuring that it fulfils its institutional aim and the mandate established under the ISSC-MAP/FairWild Resolution.


In 2017, the FairWild Foundation has established an Advisory Panel consisting of selected expert collaborators with specific knowledge and skills in order to provide strategic and technical guidance to the Board of Trustees.