The story so far
We’ve been going for over 10 years, and in that time we’ve helped 1,000s of wild collectors, protected ecosystems across four continents, and helped bring sustainable wild plant ingredients to global markets.
of FairWild-certified wild plant resources traded globally every year
WILD PLANT SPECIES
are currently FairWild certified and sustainably sourced from over 10 different countries
COMPANIES ARCOSS SUPPLY CHAINS
are engaged with FairWild and working towards a brighter future for people and plants
Wild plant success stories
Bibhitaki and the Hornbill
INDIA’S WESTERN GHATS
FairWild-certified Bibhitaki and Haritaki fruit is helping to protect these iconic trees from being chopped down for fire wood. The huge hollows in the trees are used by Great Hornbills to nest and raise their young, meaning that conserving the trees helps conserve populations of these amazing birds.
Local communities are harvesting the fruit, which is a key ingredient in arjuvedic formulas, and, through ethical working conditions, sustainable collection, and access to international markets, are reaping the rewards of keeping the trees alive.
In short – FairWild certification is helping to protect plants, people, and wildlife. All at once.
The Baobab superfruit
The Baobab tree is known in Africa as “The Tree of Life” as every part of it has myriad traditional applications. It is an iconic species, with a trunk that can span 25 meters, and bat-pollinated white flowers that develop into hard-shelled fruits, containing seeds coated with a white powder.
With its high nutrient density, rich in antioxidants, potassium, and vitamin C, baobab is is increasingly being recognised across the world as a “superfruit”, with the cold-pressed seeds producing an oil which is also used in cosmetics.
FairWild-certified Baobab from Zimbabwe is supporting the development of local communities simultaneously ensuring these iconic trees are protected from over-exploitation.
The set-up of a collector’s association, fair trade partnerships, training activities, and a FairWild Premium fund for community projects are demonstrating the role sustainable wild harvesting can play within wildlife conservation AND human development.