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Guidance note published on use of the FAIRWILD® word mark

July 2014 - A new guidance note on use of the FAIRWILD® word mark has been issued.

The FAIRWILD® word mark and/or design mark, as well as other references to the FairWild quality of products, may be used according to the FairWild Labelling Rules Version 3/2014. The marks can be used on wholesale and retail packaging and for promotional purposes, subject to a license agreement.

The guidance note provides an overview of the international class and geographical scopes for use of the registered word mark FAIRWILD®:

  • When using the word mark in a country where it is registered, for a registered class of goods, use of registration symbol ® is required: FairWild®
  • When using the word mark in a country where it is not yet registered, or in a country where it is registered but for a class of goods other than those concerned, use of the trademark symbol ™ is required: FairWild™

The FAIRWILD® mark is the exclusive property of the FairWild Foundation and is registered as a German national registration (DPMA Reg. No. 30709286), US national registration (USPTO Reg. No. 3,587,301) and World Intellectual Property (WIPO) international registration (No. 0950962).

For more information and to download the documents, see Labelling.